Ash Metry is a serial entrepreneur behind Keywords.am and Merry Expressions—and previously built and sold several tech businesses. He’s the CEO of Keywords.am, a simple, human way to plan, write, and improve Amazon listings—first created to solve his own needs while launching Merry Expressions, a family-run, Amazon-native D2C brand built on joy and service. What started as a scrappy internal tool now powers thousands of sellers and agencies worldwide. Earlier, Ash led engineering on mis

