Bustem
Overview
Bustem is a service designed to help protect brands from damage caused by online infringement activities. This tool leverages AI technology to identify copycats, infringers, and counterfeit products on multiple online platforms.
It scans billions of websites, marketplaces, digital ads and social media channels daily to detect potential infringing activities. The AI tool employs image recognition technology, keyword sweeps, and reverse searches among other techniques to flag suspicious listings and potential copyright breaches.
Bustem utilizes human expertise to verify the flagged infringing cases by its AI tool, ensuring reduced false alarms and accurate results. Once infringement is confirmed, the service then helps take down offending content by carrying out DMCA takedowns, domain seizures, host shutdowns, and payment processor lockouts among other measures.
This tool puts control in the hands of the brand, requiring approval before action is taken. Bustem proves effective in brand protection, with an enforcement team that eliminates false alarms and ensures only real infringers are targeted.
It is commonly used by a broad array of brands ranging from Startups to large corporations.
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