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Proxima
Predictive data intelligence for consumer brands
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Proxima
Inputs:
Outputs:
Predictive data intelligence for consumer brands
Most popular alternative: DFIRST AI (116 saves)
By unverified author Claim this AI
Proxima is a predictive data intelligence platform designed specifically for consumer brands. Its primary goal is to assist brands in predicting customer behavior to improve their marketing effectiveness, thus scaling profitability.
Proxima offers a feature called AI Audiences, which provides custom audiences for paid social media platforms. This feature maximizes ad performance through audiences that are built from extensive commerce insights.
This helps brands to generate high-intent audiences that fit their marketing strategies and deploy them onto their chosen advertising platform. With the insight provided by Proxima, brands have the ability to target potential consumers with a high average order value (AOV).
Proxima also provides an Intelligence Beta feature offering analytics and tactical benchmarks. This feature combines analytical insights with generative AI for better decision-making to drive business growth.
It allows companies to understand their most valuable consumer cohorts, product offers, and problematic areas. Proximas algorithms continuously learn to improve cost per acquisition (CPA) and return on ad spend (ROAS) results.
Proxima is appreciated by many successful brands for its unique data intelligence capabilities.
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Releases
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April 6, 2022
Initial release of Proxima.
Pricing
Pricing model
Free Trial
Paid options from
$833/month
Billing frequency
Monthly
Prompts & Results
Add your own prompts and outputs to help others understand how to use this AI.
Proxima was manually vetted by our editorial team and was first featured on October 15th 2024.
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868,819643v1.6 released 24d agoFree + from $12/mo
Reducing manual efforts in first-pass during code-review process helps speed up the "final check" before merging PRs -
13,226108v2.1 released 2mo agoFree + from $45/mo
This is the first AI marketing tool I’ve used that actually helps me get things done, not just suggest generic ideas. The mix of AI-powered strategy and real experts executing the work makes it feel like having a high-performance marketing team without the overhead
Pros and Cons
Pros
Custom audience creation
Commerce insights generation
High-intent audience generation
Targets high AOV consumers
Analytics feature provided
Tactical benchmarks available
Improves CPA and ROAS
Algorithms continuously learn
First-party data pool
Improves customer LTV
Scale ad spend efficiently
Maximize marketing performance
70M+ U.S. eCom shoppers data
Network transaction volume of $17B+
Combines enterprise-grade analytics
Dynamic industry benchmarks
Customer scoring feature
Performant and scalable campaigns
Secure and encrypted customer data
View 14 more pros
Cons
Specific to consumer brands
No multi-lingual support
Requires high-quality data input
Dependent on successful social campaigns
No evident data visualization tools
Lack of integration options
Inadequate customer support information
Limited training resources
No mobile application
No freemium version available
View 5 more cons
7 alternatives to Proxima for Marketing
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Smart marketing, done for you in minutes22,16338Released 2mo agoFree + from $21/moHi! I'm Regitze, founder of Digibate - your AI-powered marketing assistant built especially for small businesses and solopreneurs. We help you create, schedule, and publish content effortlessly across platforms, including product photoshoots, social posts, newsletters, and more. We're constantly working on improving Digibate, and your feedback means the world to us. If you have any thoughts, ideas, or wishes for future features, please don’t hesitate to share - we’d love to hear from you! 💡 -
Let AI Agents build & execute personalized marketing strategies for you13,798116Released 3y agoFree + from $39/moCool idea dude! Video looks beyond insane, tho i'm sure you need lots of pre-existing data to make it work well? -
Boost your visibility and attract leads on Reddit automatically with Beno AI.6,03579Released 1y agoFrom $49/mo -
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Q&A
What is Proxima?
Proxima is a predictive data intelligence platform created mainly for consumer brands. Its overarching aim is to help brands predict customer behaviour to augment their marketing efficacy, subsequently leading to increased profitability.
How does Proxima assist brands in predicting customer behavior?
Proxima makes use of AI and algorithms, which continually adapt and learn to predict customer behaviour. This allows brands to effectively improve their marketing strategies, drive business growth, and comprehend their most valuable consumer cohorts, popular product offers, and areas needing improvement.
What is the AI Audiences feature in Proxima?
Proxima's AI Audiences is a distinct feature that creates custom audiences for paid social media platforms. This is achieved by deriving audiences from a considerable number of commerce insights.
How does AI Audiences feature maximize ad performance?
The AI Audiences feature uses an extensive range of commerce insights to build audiences that stimulate maximum ad performance. This allows brands to create high-intent audiences that align well with their marketing strategies.
What kind of audiences does Proxima help generate for brands?
Proxima helps brands formulate high-intent audiences that are tailored to their marketing strategies. These audiences are constructed from a broad spectrum of commerce insights, thereby enabling brands to reach potential consumers possessing a high average order value (AOV).
Which advertising platforms can Proxima deploy audiences to?
Proxima is able to disperse these carefully constructed audiences onto the brands' chosen advertising platform, effectively escalating brand exposure to likely customers.
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