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December 18, 2023

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Create AI-powered videos with no-code automation.

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Overview

Shotstack Workflows is a media automation tool targeted towards marketers, developers and industries focusing on sectors like real estate, automotive, sports, travel, media & entertainment, education & training, and health & wellness.

The platform enables users to create videos and images using generative AI and third-party media, providing a no-code, visual platform for designing and automating media workflows.

It comprises several APIs for different aspects of the media automation process. The 'Video Editing API' facilitates batch generation of videos, while the 'Ingest API' is used for ingestion, storage and transformation of videos and images.

The 'Create API' employs generative AI for media and content creation, and the 'Serve API' deals with video and asset distribution, storage, and hosting.

Shotstack Workflows' solutions are adaptable to different roles, such as marketers, agencies, product managers and startups, offering sector-specific tools for video automation and workflow integration.

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Pros and Cons

Pros

Targeted towards multiple sectors

No-code media automation

Visual platform design

Provides multiple APIs

Video editing capability

Ingestion, storage, transformation features

Video and asset distribution

Adaptable to different roles

Sector-specific video automation tools

Workflow integration

Visual media application builder

Several API offerings

Supports batch video generation

Personalise and automate media creation

Integration for product managers

Startups can prototype fast

Offers media APIs documentation

Available SDKs

Various guides and tutorials

Cloud Video Editing API

Creative media at scale

Visual, No-code Media Automation platform

Works for marketers and developers

Accelerate media applications

Visual Workflow Builder

Scale workflows with webhooks

Supports different storage solutions

Quick setup and integrations

Unlimited developer sandbox

Video Editing API features

Features media generation infrastructure

Offers template features

Personalized video technology

JSON to Video feature

API reference provided

Demo options provided

System Status visibility

Partner Program available

Security features visible

View 34 more pros

Cons

Dependent on third-party media

Potential steep learning curve

Requires sign up for usage

Lacks stand-alone media processing

Limited API references

Needs multiple APIs for full process

View 1 more cons

Q&A

What is Shotstack Workflows?

Shotstack Workflows is a media automation tool designed for marketers, developers and various industries including real estate, automotive, sports, travel, media & entertainment, education & training, and health & wellness. It uses generative AI and third-party media to enable users to create videos and images. Additionally, it provides a visual, no-code platform for designing and automating media workflows. It includes several APIs, each performing different functions in the media automation process.

How does Shotstack Workflows use generative AI to create media?

Shotstack Workflows employs generative AI via its 'Create API' for media and content creation. The generative AI helps to automatically produce videos and images, greatly simplifying and speeding up the media creation process.

What is the 'Video Editing API' provided by Shotstack Workflows?

Shotstack Workflows' 'Video Editing API' facilitates automated and batch generation of videos. It's designed to create dynamic templates for video generation and helps to manage the overall video creation process.

What does the 'Ingest API' do in Shotstack Workflows?

The 'Ingest API' provided by Shotstack Workflows is responsible for the ingestion, storage, and transformation of videos and images. It takes in media files, stores them, and transforms them into required formats or resolutions.

How does the 'Create API' function in Shotstack Workflows?

The 'Create API' in Shotstack Workflows utilizes generative AI for media and content creation. It provides users with the ability to automate and simplify the creation of original, unique content.

What is the role of the 'Serve API' in Shotstack Workflows?

The 'Serve API' in Shotstack Workflows deals with video and asset distribution, storage, and hosting. Its role is to aid in delivering the created or edited media to the relevant destinations and manage their storage.

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How does Shotstack Workflows aid marketers and developers?

Shotstack Workflows provides marketers and developers with tools to automate their creative media production using generative AI and media processing tools. For marketers, it can personalize and automate the creation of marketing media. For developers, it provides comprehensive documentation, SDKs, and API references to integrate video automation and workflows into their products.

Can Shotstack Workflows be used for real estate industry media creation?

Yes, Shotstack Workflows can be utilized for real estate media creation. It offers sector-specific media automation tools allowing real estate professionals to automate and scale their creative media production process.

How can automotive industry benefit from Shotstack Workflows?

The automotive industry can greatly benefit from Shotstack Workflows for their media creation process. With its automated video and image creation capabilities, it can provide effective tools for creating promotional videos, vehicle showcase media, and more.

How does Shotstack Workflows support media creation for sports and travel sectors?

Shotstack Workflows aids the sports and travel sectors by offering media automation tools for timely and efficient creation of media like promotional videos, highlights, travelogues and more. It enables the creation of visually engaging content that can effectively promote events, destinations or sports teams.

How can Shotstack Workflows be useful in media & entertainment industry?

Shotstack Workflows is highly useful in the media & entertainment industry. It offers media automation tools that can facilitate the creation of movies, trailers, promotional material, and more with the help of generative AI and third-party media.

Can education & training sector use Shotstack Workflows for their media creation?

Yes, the education & training sector can use Shotstack Workflows for their media creation. It allows for the creation of engaging instructional and educational videos or images using generative AI, helping educators and trainers to create effective visual learning materials.

How does Shotstack Workflows work with health & wellness industry for media creation?

Shotstack Workflows works with the health & wellness industry by providing tools for the creation of educational or promotional media. It can be used to create media like exercise videos, diet plan images, instructional health guides, and more.

Does Shotstack Workflows provide any sector-specific tools?

Yes, Shotstack Workflows provides sector-specific tools for media automation. Depending upon the industry sector such as real estate, automotive, sports, and others, Shotstack Workflows offers appropriate tools for automating video and other media creation tasks.

Does Shotstack Workflows provide a no-code platform for media automation?

Yes, Shotstack Workflows does provide a no-code platform for media automation. It offers a visual media application and workflow builder which enables users to design and automate media workflows without having to write any code.

How can agencies utilize Shotstack Workflows?

Agencies can utilize Shotstack Workflows to build video applications and workflows with their customers. By leveraging its no-code media automation platform and APIs, they can provide their clients with scalable, automated video and media production solutions.

How does Shotstack Workflows support startups?

Shotstack Workflows supports startups by providing a fast and efficient way to build and prototype video applications. They can leverage the platform's media automation tools and generative AI capabilities to expedite their media production process.

Does Shotstack Workflows facilitate batch generation of videos?

Yes, Shotstack Workflows does facilitate batch generation of videos. This is made possible with its 'Video Editing API', which is built to handle automated and batch generation of videos.

How does Shotstack Workflows handle video and asset distribution, storage and hosting?

Shotstack Workflows handles video and asset distribution, storage, and hosting through its 'Serve API'. This API aids in delivering the created or edited media to the relevant destinations, managing their storage and hosting them as required.

Can Shotstack Workflows' solutions be adaptable to different roles?

Yes, Shotstack Workflows' solutions are adaptable to different roles. Whether it's marketers, agencies, product managers or startups, Shotstack Workflows provides bespoke tools and solutions that cater to the unique needs and challenges of each role.

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