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December 20, 2023
Ads Incrementality & Campaign Analyst icon

Ads Incrementality & Campaign Analyst

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Interpreting ad data and forecasting with advanced Python libraries.
Ads Incrementality & Campaign Analyst website
Top alternatives MagicBrief MagicBrief
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GPT welcome message: Hello
Sample prompts:
Howdy, don't know where to start? , let's start with what is Ads incrementality testing and what are types of them?
Can you share type of ads incremental test and their formula in python?
What is Geolift studies? can you provide the formula in Python, sample and its results interpretation?
Digital campaign forecasting Excel formula, sample and its result interpretation.
What is MMM (Marketing mix modelling) ? Can you provide the formula in Python with sample and result interpretation?
AuthorPrima Hanura Akbar
Generated by ChatGPT

The 'Ads Incrementality & Campaign Analyst' is a GPT designed to assist with understanding and analyzing data related to advertising incrementality and campaigns.

It offers insights into data interpretation, forecasting, and various testing frameworks by utilizing advanced Python libraries. This GPT's expertise extends across multiple areas including but not limited to different types of ads incrementality tests, GeoLift studies, digital campaign forecasting, and Marketing Mix Modelling (MMM).

In the field of advertising incrementality tests, the GPT provides knowledge about various test types and their associated Python formulas. For GeoLift studies, this tool can provide formulas in Python, samples, and guidance on result interpretation.

Digital campaign forecasting formulae, samples, and result interpretations in Excel format are also within the scope of this GPT.In the area of MMM, this AI tool can deliver Python formulas, sample data, and aid in interpreting results.

Additionally, it provides a welcome message and prompt starters to help users engage effectively with the tool, essentially guiding them on where and how to start.The prompts include insightful queries such as explaining adds incrementality testing and MMM, providing types and formulas of ads incremental tests in Python, and discussing GeoLift studies.

This GPT thus serves as an efficient AI-powered tool for those seeking in-depth understanding and analysis in the domain of ads incrementality and campaigns.

However, users should note that this tool requires access to the ChatGPT Plus plan.

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