Daydrm.ai is an AI tool for creative advertising ideas that utilizes a large language model trained on human-written creative advertising campaigns. It provides concepts-on-demand for creatives and agencies to generate ideas for a variety of content formats such as YouTube viral films, interactive/digital/mobile activations, Instagram user-generated campaigns, and headlines for social media, ads, and landing pages.

It has a simple, user-tested interface that is easy to use, and allows users to save their generated ideas to custom folders, view and organize their outputs, and more.

It has been used by teams at Google, WPP, Omnicom, and IPG, and has been praised by creatives and marketers for its ability to generate great concepts from simple briefs.

It also offers a 10-day free trial with no credit card required.

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Daydrm was manually vetted by our editorial team and was first featured on December 5th 2022.

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Most impacted jobs

Vice President Of Marketing

Sales Development Representative

Impact: 90%

Tasks: 1135

AIs: 10,420

National Account Executive

Impact: 90%

Tasks: 1057

AIs: 9,158

Field Marketing Representative

Impact: 90%

Tasks: 1115

AIs: 11,605

Pros and Cons

Pros

Large language model

Concepts-on-demand

For various content formats

User-friendly interface

Save and organize ideas

Used by notable companies

10-day free trial

No credit card required

Generates from simple briefs

Multiple generators (strategic/creative)

Custom folders

Easy to use interface

Training data based on award-winning campaigns

For YouTube, Instagram, Landing pages

User-generated content capability

Multiple output examples

Generates ideas for multiple industries

Great for brainstorm sessions

Positive user testimonials

Tailored for advertising industry

Praised by creatives

Tool for global companies

Can handle simple and complex briefs

Capabilities for experiential activations

Fast concept generation

User-tested interface

Globally used tool

Cons

Lacks an API

No real-time collaboration

No multilingual support

No audio/visual content generation

Limited content formats

No integration with ad platforms

Doesn't offer analytical tools

Isn't open source

No offline mode

Limited user customization options

Q&A

What is Daydrm Ads Concept generation?

Daydrm Ads Concept generation is an AI tool designed to generate creative advertising ideas. It leverages a large language model trained on human-written creative advertising campaigns to provide concepts-on-demand for creatives and agencies.

What type of content can Daydrm.ai generate ideas for?

Daydrm.ai can generate ideas for various content formats such as YouTube viral films, interactive/digital/mobile activations, Instagram user-generated campaigns, and headlines for social media, ads, and landing pages.

How do I use the Daydrm.ai interface?

The Daydrm.ai interface is designed to be simple and user-friendly. Users can easily input their briefs to generate creative concepts, and view and organize their outputs. They can also save the generated ideas to custom folders for future reference.

Is Daydrm.ai complimentary to use?

Daydrm.ai isn't complimentary to use, however, it does offer a 10-day free trial that does not require a credit card.

How can I save my ideas in Daydrm.ai?

On the Daydrm.ai interface, users have the option to save their generated ideas to custom folders. This allows for easy organization and future references.

Are there any notable companies who have used Daydrm.ai?

Notable companies that have used Daydrm.ai include Google, WPP, Omnicom, and IPG.

What is the 10-day free trial offered by Daydrm.ai?

The 10-day free trial offered by Daydrm.ai allows potential users to try the platform and experience its features at no cost, no credit card required. After 10 days, they would need to purchase a plan to continue using the service.

What action can I perform on Daydrm.ai?

On Daydrm.ai you can input a brief and generate ideas for various content formats, view and organize your outputs, and save your ideas for later reference.

What type of campaigns has Daydrm.ai been trained on?

Daydrm.ai has been trained on human-written creative advertising campaigns. The details about the specific campaigns are not disclosed, though it's noted that the training data is based on campaigns awarded by various bodies.

How can I generate an idea on Daydrm.ai?

To generate an idea on Daydrm.ai, users simply need to enter a brief, identifying their brand, product, content type, and insight & emotional benefit. The AI then processes this information to generate a relevant and unique concept.

Who are the intended users of Daydrm.ai?

The intended users of Daydrm.ai are both individual creatives and agencies that need to generate ideas for a variety of content formats for advertising campaigns.

Can I organize the outputs on Daydrm.ai?

Yes, users can not only generate outputs on Daydrm.ai but also view and organize them directly on the platform, making it easy for users to manage and refer back to their outputs.

Does Daydrm.ai provide strategic briefs?

Yes, apart from the creative ideas generator, Daydrm.ai offers a separate component for generating strategic briefs.

How does Daydrm.ai generate creative advertising ideas?

Daydrm.ai generates creative advertising ideas by leveraging a large language model trained on human-written creative advertising campaigns. Users input a brief and the AI handles the rest, producing unique and creative concepts.

What is the user feedback on Daydrm.ai?

User feedback on Daydrm.ai is generally positive. Users have praised it for its ability to generate great ideas from simple briefs, noting that it provides a good starting point for brainstorming and development of advertising concepts.

Can Daydrm.ai generate ideas for Instagram campaigns?

Yes, Daydrm.ai can generate ideas for Instagram campaigns. Users can specify this as the 'content type' in their brief, and the AI will produce ideas tailored for a user-generated campaign on Instagram.

Can Daydrm.ai create ideas for YouTube viral films?

Yes, Daydrm.ai can generate ideas for YouTube viral films. This is one of the content formats that users can select when creating their brief.

How does Daydrm.ai generate ideas for headlines?

Daydrm.ai generates ideas for headlines by processing the user's brief which includes information such as brand and product name, content type, and insight & emotional benefit. The AI then produces a unique headline suitable for social media, ads, or landing pages.

What is the purpose of the custom folders on Daydrm.ai?

The purpose of the custom folders on Daydrm.ai is to provide users with an organized space to save and store their generated ideas, allowing easy retrieval and reference in the future.

Are there more formats coming soon on Daydrm.ai?

It is mentioned on the site that more formats will be coming soon on Daydrm.ai, but there are no specific details about what these formats may be.