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December 24, 2025

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RMIQ

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Run retail media ads from one place

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Overview Discussion 1

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Overview

Retail Media IQ, or RMIQ, is an AI-powered tool designed to streamline the process of creating, launching, and optimizing ad campaigns across multiple retail media networks.

It provides a centralized platform that allows advertisers to reach their customer base regardless of the retail network they shop at. RMIQ offers several features to enhance the efficacy of advertising campaigns.

Among them, the key ones include AI-driven budget optimization, which ensures optimum use of advertising budget, and unified reporting across networks, which provides a comprehensive view of the campaign performance across different retail networks.

Custom goals can be set, such as sales, return on ad spend (ROAS), or customer growth, allowing brands to align their advertising efforts with their business objectives.

RMIQ also promises seamless integration with major retailers, ensuring a smooth and effective advertising process. The tool is driven by advanced artificial intelligence, designed to maximize value from each advertising dollar by targeting the right customers for growth.

The combination of these optimisation and reporting features aims to help brands maximize ad performance and scale efficiently.

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Initial release

December 24, 2025

Robert Kowalski

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Initial release of RMIQ.

Robert Kowalski

@robert-kowalski

🇺🇸 United States

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Robert Kowalski

🛠️ 1 tool 🙏 2 karma

Dec 24, 2025

@ initial release

Rated it

@RMIQ

Improved our ad spend on grocery RMNs significantly, great team to work with and their AI works magic!

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Pros and Cons

Pros

All-in-one shopper marketing aggregator

Unifies major retail networks

Real-time insights

Premium ad space access

Centralized ad management

Unified cross-network reporting

Allows custom goal setting

Seamless retailer integration

Maximizes ad performance

Ensures business objectives alignment

Facilitates customer acquisition

Promotes revenue growth

Enhances return on ad spend

Cross-network advertising

Supports diverse retail networks

Campaign-level performance view

Marketing Automation

Targets the right customers

Drives measurable growth

Trusted by well-known brands

Achieves high ROAS

Very efficient with ad budget

Retail Network Integration

Marketing Automation

Target Audience Identification

Optimizes for customer growth

Optimizes for sales

View 22 more pros

Cons

Limited network integration

Only retail-focused

No support for non-English languages

No clear pricing information

Not designed for small businesses

Inaccessible customer support

No free trial available

Lack of concrete data privacy

No multi-user collaboration

Unclear setup process

View 5 more cons

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What is RMIQ?

RMIQ, or Retail Media IQ, is an all-in-one shopper marketing aggregator. Powered by AI, it unifies various platforms including Walmart Connect, Instacart, Amazon, Target, and more. RMIQ helps to streamline the process of creating, launching, and optimizing advertiser campaigns across multiple retail media networks. It ensures optimum use of advertising budgets, provides comprehensive views of campaign performance, and allows custom goals to be set aligning advertising efforts with business objectives.

What retail networks does RMIQ support?

RMIQ supports a wide range of retail networks which include, but not limited to, Walmart Connect, Instacart, Amazon, Target, Sprouts, Thrive, Uber, The Home Depot, CVS, Staples, Macy's, Kroger, and Chewy.

How does RMIQ's AI optimize ad campaigns?

RMIQ's AI optimizes ad campaigns by autonomously managing budget distribution. It uses advanced algorithms to ensure that each advertising dollar gives maximum value by targeting the right customers, leading to measurable business growth.

What are the key features of RMIQ?

The key features of RMIQ include AI-powered advertising, AI-optimized marketing automation, unified reporting across multiple networks, aircraft-like budget optimization, ability to set custom goals such as sales, return on ad spend, or customer growth, seamless integration with major retailers, and access to premium ad space across top retail media networks.

What is AI-driven budget optimization in RMIQ?

AI-driven budget optimization in RMIQ takes care of effectively managing your advertising budget. It leverages AI algorithms to ensure the optimum use of advertising dollars, strategically targeting customers who are most likely to drive business growth.

How does RMIQ ensure unified reporting across networks?

RMIQ ensures unified reporting across networks by providing a centralized platform. This platform compiles and presents data from various retail media networks, giving advertisers a comprehensive view and insight into their campaign performance across all platforms.

Can I set custom goals with RMIQ?

Yes, one of RMIQ's features is the ability to set custom goals. Advertisers can set goals such as sales, return on ad spend (ROAS), or customer growth, which helps in aligning their advertising efforts with various business objectives.

Does RMIQ integrate with major retailers?

Yes, RMIQ offers seamless integration with major retailers. This means it effectively connects with various retailing platforms, thereby aiding in smooth and efficient advertising processes.

How does RMIQ help in customer acquisition and growth?

RMIQ helps in customer acquisition and growth by optimizing each dollar spent. Its AI identifies and targets the right customers, delivering measurable growth for your business by extending your reach, improving the visibility of your ads to potential customers.

Does RMIQ promise a higher Return On Ad Spend (ROAS)?

Yes, RMIQ promises a higher Return On Ad Spend (ROAS). This is achieved through AI-driven advertising and optimization that targets the right customers for growth, leading to increased sales and revenue.

What is the role of AI in RMIQ?

Advanced artificial intelligence is at the core of RMIQ. AI in RMIQ is responsible for optimizing ad performance across multiple retail media networks, ensuring strategic budget allocation, and targeting the right customers for growth.

How does RMIQ enhance ad performance?

RMIQ enhances ad performance by leveraging AI to optimize every dollar spent. It targets the right customers, delivering measurable growth. Furthermore, it offers unified reporting across networks, giving a comprehensive overview of the campaign performance across different retail networks.

Is RMIQ good for scaling advertising campaigns?

Yes, RMIQ is designed for scaling advertising campaigns. Its combination of AI-driven optimization and comprehensive reporting helps brands to understand their performance across different retail networks, enabling them to adjust and scale their advertising strategies more efficiently.

Why should I choose RMIQ for my retail ads management?

RMIQ is a preferred choice for retail ads management due to its AI-powered capabilities, optimization tools, aggregated dashboard, and seamless integration with multiple retail networks. It helps businesses to maximize their ad performance while saving time and effort by managing the entire process from one place.

How does RMIQ target the right customers for growth?

RMIQ targets the right customers for business growth by leveraging AI algorithms that can accurately identify high-potential customers based on various parameters. This intelligent targeting leads to optimized ad spend and thus contributes to business growth.

Can RMIQ run retail media ads from one place?

Yes, with RMIQ you can manage your retail media ads from one place. This makes it easier to handle and track your campaigns without having to switch between different retail media networks.

What is the significance of Retail Network Integration in RMIQ?

Retail Network Integration in RMIQ allows advertisers to streamline their ad campaigns across multiple platforms. This making it easy to manage, monitor, and optimize campaigns from a single centralized platform.

How does RMIQ align my advertising efforts with my business objectives?

RMIQ aligns your advertising efforts with your business objectives by allowing you to set custom goals. These goals can be sales, return on ad spend (ROAS), or customer growth, enabling you to direct your advertising efforts towards achieving specific business targets.

How RMIQ can help to maximize the efficacy of advertising campaigns?

RMIQ can help to maximize the efficacy of advertising campaigns through its AI-driven optimization, unified reporting, and seamless integration capabilities. It allows efficient budget utilization and targeted audience identification, all of which contribute to maximizing the efficacy of ad campaigns.

Who are some of RMIQ's notable clients?

RMIQ is trusted by a variety of brands and retailers which include but not limited to cetaphil, galderma, zacks, pomi, spongelle, crown, uglies, heirloom, and fab brows.

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