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Capture customer insights to fuel business growth.

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Overview Discussion

Overview

Zigpoll is a survey and feedback platform targeted at businesses looking to collect zero-party data from their customers. Through this interactive tool, businesses can create and deliver post-purchase surveys, email capture campaigns, and polls & forms at different stages of the customer journey such as pre-purchase, post-fulfillment, and at instances of abandoned checkout.

The tool can further be employed to optimize a business's website, launch new products and build useful customer segments. Zigpoll offers multiple question formats and the ability to analyze a business's feedback data through intuitive dashboards, multiple charts and reporting features.

Equipped with advanced targeting rules, third party integrations, template variables, and multilanguage translation possibilities, Zigpoll seeks to effectively engage the customers at the right time and place.

Automation features include an AI assistant trained on a user's response data to identify open-ended response trends and provide actionable insights. Zigpoll offers easy setup for platforms such as Shopify, BigCommerce & Wordpress and is available for use in various pricing tiers to accommodate different needs.

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Pros and Cons

Pros

Zero-party data collection

Post-purchase surveys

Email capture campaigns

Interactive polls and forms

No-code setup for Shopify, Bigcommerce, Wordpress

Multiple question formats

Branching logic in surveys

Incentives for customer engagement

Intuitive analytics dashboard

Advanced targeting rules

Third-party integrations

Sending surveys via email, SMS, on-site

Multiple pricing options

Free Lite version for starters

Helpful blog with examples and tips

Pre-purchase and post-fulfillment feedback

Abandoned checkout feedback

Website optimization

Product launch feedback

Building customer segments

Multilanguage translation for surveys

Automatic translations based on customer's language preferences

Template variables for personalization

High response rate claim

Detailed reporting features

SMS survey options

Branching logic can reward interactions

Collect demographic and lifestyle data

Scheduler provides insights on meaningful sample set

White label support in all plans

Possibility of hiding Zigpoll branding

24/7 support in Pro plan

Copywriting support in Plus and Pro plans

Including team members in plans

Option to send emails in all paid plans

Automatic delivery of translated surveys

Automatic trend spotting in feedback

Options to customize survey style

Installation support for Basic and above plans

Unlimited responses in Pro plan

Built-in auto-translate feature

SMS messages on Plus and Pro plans

Track response trends over time

Automatic insight scheduling

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Cons

Limited ecommerce platform integration

No mobile app

No android support

Limited plan features

Potential language translation errors

Limited third-party integrations

May overlook customer subtleties

Restricted team member access

Doesn't hide Zigpoll branding on lower-tier plans

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Q&A

What is Zigpoll?

Zigpoll is a survey and feedback platform that is designed for capturing zero-party data directly from customers. Implementing multiple survey methods including post-purchase surveys, email capture campaigns, interactive polls and forms, Zigpoll allows businesses to gather insights at various stages of the customer journey. With a straightforward setup for Shopify, Bigcommerce and Wordpress, Zigpoll integrates with existing systems without requiring coding knowledge. Its dashboard offers an intuitive way to analyze survey data, and an inbuilt AI assistant provides automated trend detection and insights from the gathered responses.

What can I achieve using Zigpoll?

With Zigpoll, businesses can capture and analyze direct feedback at key moments in the customer journey, including pre-purchase, post-purchase, post-fulfillment, and during instances of abandoned checkout. It empowers businesses to optimize their website, launch new products and build useful customer segments based on the responses. Zigpoll also offers the ability to identify trends in open-ended responses and provide actionable insights, thereby helping businesses make informed decisions. Plus, interaction with customers is boosted by offering incentives, which helps achieve a high response rate.

How can I integrate Zigpoll with my Shopify, Bigcommerce, or Wordpress platforms?

Zigpoll provides a no-code setup for Shopify, Bigcommerce and Wordpress platforms. As a result, integration with these platforms is seamless and does not require technical expertise. The exact mechanics of integration are not directly mentioned but would generally involve logging into the Zigpoll dashboard to link the target platform using appropriate access credentials or API keys.

What are the different question formats supported by Zigpoll?

Zigpoll supports multiple question formats, although the specific types are not explicitly stated. This likely encompasses a variety of formats such as multiple choice, open-ended, rating scales, and yes/no questions, providing flexibility in the data collection process.

What is branching logic and how does it functions in Zigpoll?

Branching logic in Zigpoll allows businesses to customize the survey flow based on the respondents' answers. When a specific answer is given to a question, the subsequent survey path changes to target questions relevant to that answer. This ensures the participant's journey is tailored and interactive, consequently improving engagement and the quality of the feedback collected.

How does Zigpoll offer incentives to engage customers?

Zigpoll allows businesses to offer incentives in their surveys as a reward for customer interaction. Although not explicitly conveyed, these incentives could range from discounts, access to exclusive content, or loyalty points, for example. This feature incentivizes responses and participation, thus leading to higher engagement and unmatched response rates.

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How does Zigpoll's dashboard assist with data analysis?

Zigpoll's dashboard is designed with an intuitive user interface for easy analysis of survey data. It offers multiple charts and reporting dashboards, enabling users to distill survey information into actionable items. This facilitates easier understanding of zero-party response data and Net Promoter Scores at a glance, simplifying the decision-making process.

How can I customize the targeting rules for my Zigpoll surveys?

Zigpoll enables customization of targeting rules for surveys using advanced targeting features and third-party integrations. These allow businesses to ensure their surveys reach the right person at the right time. The delivery methods include options of email, SMS, or on-site surveys, and personalized templates addressing customers directly may be used as well.

How does Zigpoll use AI for automatic insights and trend detection?

Zigpoll's AI assistant is trained on user response data to provide automatic insights and trend detection. The bot automatically analyzes and identifies patterns in open-ended responses, providing valuable insights without requiring the user to read hundreds of responses. Additionally, it allows continual tracking of response trends over time to maintain awareness of customer reactions to changes or new product releases.

What are the pricing options available for Zigpoll?

Zigpoll offers different pricing options to suit various business needs. The available options are 'Lite' (free), 'Basic' ($10/mo), 'Standard' ($25/mo), 'Plus' ($50/mo), and 'Pro' ($100/mo). Each higher-tier plan provides expanded benefits, including higher response limits, more team member accounts, the ability to send more emails, hiding Zigpoll branding, additional SMS messages, and enhanced support.

Can I use Zigpoll for free?

Yes, Zigpoll can be used for free. The 'Lite' plan offers free access to Zigpoll's basic features, including up to 100 responses per month, automatic AI insights, a single team member account, and unlimited surveys. However, functionalities like sending emails, accessing support services, hiding Zigpoll branding, and SMS services might require an upgrade to a paid plan.

What kind of data does Zigpoll collect through post-purchase surveys?

Zigpoll collects zero-party data through post-purchase surveys. Although not explicitly detailed, this data can include information about customer satisfaction, product experience, delivery feedback and more, providing insights directly related to the purchase experience and enabling effective business decision-making.

How does Zigpoll help gather feedback from abandoned checkouts?

Zigpoll's setup allows businesses to run surveys at instances of abandoned checkout. By intercepting customers who have abandoned their filled carts before completing purchase, Zigpoll collects valuable feedback explaining their reasons for not finalizing the purchase. Such insights can inform strategies to recapture abandoned carts and reduce checkout abandonment rates.

How does Zigpoll's multilanguage translation feature work?

Zigpoll supports multilanguage translation, allowing the creation of surveys in any language using the auto-translate feature. Furthermore, the platform can automatically serve the translated version of the survey catering to the customer's language preference, ensuring a personalized and comfortable user experience.

How can Zigpoll help me launch new products?

Zigpoll aids in launching new products by enabling the collection of customer feedback, insights and requests directly. This valuable data can be used to make informed decisions about product design, packaging, marketing, pricing and more. Collecting use cases and product feedback through surveys can particularly be impactful to launch new products that accurately cater to customer needs.

Which third-party platforms can Zigpoll integrate with?

While specific third-party platforms are not specified, Zigpoll features third-party integrations within its system. These integrations allow enhanced functionality such as targeted delivery of surveys and augment data collection efforts by assimilating the right information from the right sources at the right time.

How does Zigpoll's AI assistant help identify open-ended response trends?

Zigpoll's AI assistant is trained on user response data to automatically detect and identify trends in open-ended responses. These insights offer a quick understanding of the prevalent views among the respondents without requiring to read through the multitude of responses, facilitating timely and effective decision-making.

What kind of customer segments can Zigpoll help me build?

Zigpoll helps businesses to build valuable customer segments by collecting demographic and lifestyle data. Such segmentation leads to better understanding of customer behavior patterns, preferences and needs, aiding targeted marketing and advertising efforts, and ultimately improving open rates and reducing spam reports.

How effective is Zigpoll in increasing customer response rates?

Zigpoll facilitates an impressive increase in customer response rates, mainly by employing engaging question formats, offering incentives for interactions, and using branching logic to create tailored survey paths. In fact, businesses running post-purchase surveys with Zigpoll have reported up to a 50% response rate.

What kind of insights can Zigpoll's AI chat interface provide?

Zigpoll's AI chat interface allows users to pose specific questions to an AI model trained on the business and response data. This interface provides essential insights by automatically evaluating response data when a substantial sample set is generated. These insights could revolve around trends, commonalities, outliers or any patterns detected in the response data that users could benefit from knowing.

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