Campaign Assistant is a free AI tool provided by HubSpot that helps marketers create various marketing assets such as landing pages, emails, and ad copy.

Users can provide key details about their marketing campaign, and the tool will generate relevant text for their preferred platform. The process is simple and efficient, saving users time and effort.To start using Campaign Assistant, users need to choose the type of asset they want to create first, whether it's a landing page, marketing email, or Google ad copy.

Then, they can provide information about their campaign and select a tone of voice that aligns with their brand.Once the necessary details are provided, Campaign Assistant uses AI to generate high-quality copy for the chosen asset.

The generated copy includes the campaign's selling points and desired call to action, making it effective and compelling.Users can easily copy and paste the generated copy into their desired marketing channel, streamlining the campaign creation process.

By utilizing AI and Campaign Assistant, marketers can save valuable time on copywriting and focus on the finer details that require a personal touch.Overall, Campaign Assistant enables marketers to supercharge their marketing campaigns by leveraging AI technology to create engaging and persuasive marketing assets in minutes.

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Hubspot was manually vetted by our editorial team and was first featured on July 11th 2023.

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Pros and Cons

Pros

Free tool

Generates landing page copy

Generates email copy

Generates ad copy

User-friendly process

Saves users time

Select your desired tone of voice

User-provided key campaign details

Supports different marketing platforms

Streamlines campaign creation

Improves marketing efficiency

Allows focus on personalized details

Generates compelling copy

Including selling points in text

Creates desired call to action

Easy copy-paste functionality

Option to choose type of asset

Public beta access

Helps Create Marketing Assets

Reduces copywriting time

100% free to use

Cons

Limited to three asset types

Requires account creation

Doesn't provide multilingual support

No downloadable output

No customization for generated copy

No support for multi-channel campaigns

One tone of voice selection

Copy-paste only output method

Limited platform compatibility

No integration with other tools

Q&A

What is Hubspot's Campaign Assistant?

Hubspot's Campaign Assistant is an AI-powered tool that assists marketers in creating various marketing assets such as landing pages, emails, and ad copy. Users just need to provide key details about their marketing campaign, and Campaign Assistant will generate relevant text for their preferred platform in a simple and efficient process.

What are the key features of Campaign Assistant?

Key features of the Campaign Assistant are AI copy generation, campaign creation in minutes, and support for three types of marketing assets: landing pages, marketing emails, and Google ad copy. The AI generates high-quality copy which features selling points and desired calls to action, using the details provided by users. Campaign Assistant creates marketing assets swiftly, saving users valuable time on copywriting.

How can Campaign Assistant assist in creating emails and ad copy?

Campaign Assistant can assist in creating emails and ad copy by using AI to generate high-quality copy. Users need to select the type of asset they want to create, provide information about their campaign, and choose a tone of voice. Based on these inputs, Campaign Assistant generates tailored email and ad copy that can be directly integrated on their respective platforms.

How does Campaign Assistant generate text for a marketing campaign?

Campaign Assistant generates text for a marketing campaign by using AI technology to process the details provided by the users. Users have to share key details about their marketing campaign, choose the type of asset they want to create, and select a tone of voice. Using this information, Campaign Assistant then generates suitable and persuasive copy for the campaign.

Can Campaign Assistant help in creating a landing page?

Yes, Campaign Assistant can indeed help in creating a landing page. Users must choose 'landing page' as the type of asset they want to create, provide information regarding their marketing campaign, and select a suitable tone of voice. The tool will then generate tailor-made copy that can be copied and pasted into the landing page design.

What information do I need to provide to use Campaign Assistant?

To use Campaign Assistant, users are required to supply key details about their marketing campaigns. They must also select the type of asset they want to generate - be it a landing page, marketing email, or Google ad copy - and choose a tone of voice that aligns with their brand.

How does Campaign Assistant use AI for generating copy?

Campaign Assistant uses AI to process the information provided by the users - which includes details of the marketing campaign and the preferred tone of voice. Based on this data, the AI then generates high-quality copy for the chosen marketing asset. This copy includes the campaign's key selling points and the desired call to action.

Can the copy generated by Campaign Assistant be easily integrated with different marketing channels?

Yes, the copy generated by Campaign Assistant can be easily integrated with different marketing channels. Once the AI has generated the copy, users can simply copy and paste the text into their desired marketing platform. This streamlines the campaign creation process, efficiently getting the convincing and engaging marketing assets ready for dispersion.

Which platforms does Campaign Assistant support?

Campaign Assistant supports three platforms or types of marketing assets - landing pages, marketing emails, and Google ad copy. Users can specify which of these platforms they wish to create copy for during the setup process.

Can the tone of voice be customized while using Campaign Assistant?

Yes, users can customize the tone of voice when using Campaign Assistant. They need to select a tone of voice that resonates with their brand while providing their campaign details, thus ensuring the AI-generated copy aligns with their brand identity.

Is Campaign Assistant free to use by marketers?

Yes, Campaign Assistant is 100% free to use for marketers. It offers a simple and efficient AI-powered copywriting solution at no cost, aiding marketers in creating high-quality marketing assets while saving significant time and effort.

How much time can be saved by using Campaign Assistant for creating marketing assets?

It's hard to quantify the exact time saved since it can vary widely depending on the campaign details and the length of the desired copy. But, using Campaign Assistant to create marketing assets can significantly reduce the operational time. Users are relieved from the manual work of copywriting, giving them more room to focus on strategic tasks that need a personal touch.

Does Campaign Assistant require any special system requirements to run?

IDK

Is there a limit how often Campaign Assistant can be used?

IDK

How to start using Campaign Assistant?

To start using Campaign Assistant, users have to press the 'Get Started' button on Campaign Assistant's web page. They'll be directed to the tool from this button. Once in the tool, they will create a HubSpot account or log in to their existing HubSpot account to use Campaign Assistant's AI.

Can I choose the type of asset to create while using Campaign Assistant?

Yes, while using Campaign Assistant, users can choose the type of asset they want to create. The options available are landing pages, marketing emails, and Google ad copy.

Does Campaign Assistant offer support for different languages?

IDK

How reliable is AI-generated marketing copy from Campaign Assistant?

The reliability and quality of Campaign Assistant's AI-generated marketing copy is high. The AI leverages the information provided by the users about their campaign to generate copy that includes the campaign's selling points and required calls to action. The generated copy is effective, compelling, and tailored to the brand's voice, ensuring it aligns perfectly with the brand's communication style.

Can Campaign Assistant be used together with other HubSpot tools?

Yes, Campaign Assistant can be used together with other HubSpot tools. This seamless integration enables marketers to streamline their workflow and coordinate all their marketing efforts within a single platform.

How does the 'Campaign Creation in Minutes' feature of Campaign Assistant work?

The 'Campaign Creation in Minutes' feature of Campaign Assistant works by using AI to generate high-quality marketing copy in minutes. After users select the type of asset and provide details about their campaign and preferred tone of voice, Campaign Assistant quickly generates copy for the asset. Users can then easily copy and paste this content into their marketing channels, effectively streamlining the campaign creation process.